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Too Loose

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About Us

Too Loose design and create high quality clothing inspired by the Kernow (Cornish) surf culture.

Here in Cornwall is a thriving community of entrepreneurial (pro and non-pro) surfers, groms, part timers, sun seekers, kooks and loons and it's all a pure joy.

Fathers and sons, loving partners, competitive siblings, talented crews and enthusiasts all seem to converge in car parks along the coast as wind, tide and swell align. Coffee from a mate and a few toots from a horn sound as the discussions flow, "you should a been here yesterday!", "give it an hour, its not on the bank yet!", or "why put the f***ing flags there!", are all cultural compliments to the event of surfing here in the South West.

The individuality of this coastline brings much joy to the community, and we here at too loose try to capture that uniqueness and use it in our art.

The 'Wave' T-shirt depicts a pearler of a wave between the red and yellow flags! Loonacy! And a great conversation to be had every summer.

'Skate' is that illustrious pursuit of the perfect manoeuvre and the frustration of bailing it. "It takes a life time!" and with passion we hope one day we get there.

And 'Duckdiver' is a reminder the cool blue can be refreshing and rewarding on the way out-back after a great wave.

Inspired by the Cornish surf scene we started making some T- shirts about it. Have a click through the designs, make sure you use the drop box to see the different colours, and we hope to see you in the car parks or the water soon.

© Luke Goodman